At St. Patrick's Distillery, I led a range of creative projects aimed at strengthening the brand's presence and customer engagement. I designed a series of bespoke labels for the distillery and its clients, ensuring each design captured the brand's identity and aligned with customer needs. Additionally, I reimagined the design of the visiting center, creating a cohesive and welcoming environment that enhanced the guest experience. My work extended to developing strategic social media campaigns, designing impactful trade show displays, and streamlining the website to improve functionality and user experience. I also created targeted magazine advertisements to connect with key audiences and elevate the distillery's visibility in competitive markets.
